Local customers ask ChatGPT and Google's AI Overview before they open Maps. See whether your business is mentioned and cited for near-me questions, check your NAP details and local signals, and fix what keeps you out of the answer.
The free audit also records whether your page shows an address, phone number or local wording.
A local SEO checker for AI answers tests whether AI assistants name your business when someone asks for a service in a place. With AI Rank Lab you run questions such as "best emergency plumber in Leeds" on ChatGPT, Claude, Gemini and Perplexity, check Google's AI Overview and AI Mode for a chosen country, language and device, and audit your pages for the local details those answers draw on.
It sits next to a classic local rank tracker rather than replacing it. Map-pack positions and Google Business Profile still matter; this shows the newer layer, where an assistant writes a short list of businesses and cites a few sources.
Local SEO
Local SEO is the work that makes a business show up for searches tied to a place: "near me" searches, "[service] in [city]" searches, the map pack and local directories.
Near-me AI answer
A near-me AI answer is the reply an assistant or Google's AI Overview gives to a local question, usually a short list of businesses with the pages it cited.
NAP
NAP is a business's name, address and phone number. Search engines and AI models compare it across your site and directories, so it should match everywhere.
Built for local and multi-location businesses
Everything you need to know whether local customers, and the AI engines answering them, can actually find you.
Near-me AI citation tracking
Ask ChatGPT, Claude, Gemini and Perplexity the exact "near me" and "best [service] in [city]" questions your customers type, and see whether your brand is mentioned, cited, and which competitors show up instead.
Chat engines answer without your location, so put the city in the prompt.
Google AI Overview and AI Mode for local queries
Check whether your business is surfaced in Google's AI Overview and AI Mode answers for local search terms. Each check runs for a country, a language and a device, so you can test mobile separately, where near-me searches are common.
Customers search "[service] in [city]" and "[service] near me". The Keyword planner returns search volume, difficulty and whether Google shows an AI Overview for each local keyword, for the location you choose, so you know which city and service pages are worth writing.
Volume and difficulty for city and near-me keywords
AI Overview presence per keyword
Near-me keywords classed as decision-stage in keyword research
Patterns to research. Volumes come from the Keyword planner.
Local signals in every audit
Our SEO, AEO and GEO audit records whether each scanned page carries local content signals: an address, a phone number or tel: link, or wording such as "near me" and "our location". When you compare runs, a page without them gets a fix: add the address, service area and LocalBusiness schema.
Address, phone and local wording, page by page
LocalBusiness schema suggested where it is missing
Does AI Rank Lab sync with my Google Business Profile?
No - we don't connect directly to your Google Business Profile listing. Instead we focus on the layer above it: whether ChatGPT, Claude, Gemini, Perplexity, and Google's own AI Overview and AI Mode actually mention and cite your business when someone asks a near-me or local-intent question. Keep your Google Business Profile updated for the map pack, and use AI Rank Lab to see how you show up in AI answers.
Is there a NAP checker?
Not a directory one. AI Rank Lab doesn't crawl Yelp, Apple Maps, Bing Places or other directories to compare your name, address and phone. What it does check is your own site: the audit records whether each scanned page shows an address, a phone number or tel: link, or local wording, and suggests LocalBusiness schema. Use a citation tool for a full directory NAP audit.
Can I see if ChatGPT or Perplexity recommend my business for "near me" searches?
Yes. Ask the exact question a customer would ask - like "best plumber in Leeds" - and we query ChatGPT, Claude, Gemini, and Perplexity together, reporting whether your brand was mentioned, whether it was cited as a source, and which competitors showed up instead. These chat engines answer without your physical location, so include the city or area in the prompt.
Does this cover Google's AI Overview, not just chatbots?
Yes. We fetch the real Google AI Overview and AI Mode answer for a query, for the country, language and device you choose, so you can test mobile separately since local "near me" searches skew heavily toward mobile, and flag whether your domain is among the cited sources.
We have locations in multiple cities or countries - does this scale?
Google AI Overview, AI Mode and search checks can be run in 84 countries and 36 languages, on desktop or mobile, so a multi-location business can test each market on its own terms. Locations are set per country; for a city, include the city name in the query.
Will this tell me if my site is missing basic local SEO signals?
Yes. Our SEO, AEO and GEO audit records whether each scanned page shows an address, a phone number or tel: link, or near-me style wording. When you compare audit runs, a page without them gets a fix: add your address, service area and LocalBusiness schema.
Is there a free plan?
There is no ongoing free plan. The SEO, AEO and GEO audit is free to run on a page, and signing up gives 100 free credits with no credit card. AI engine checks, AI Overview and AI Mode checks and keyword research are billed in credits. Paid plans start at $69 a month with 10,000 credits.
Can I research local keywords?
Yes. The Keyword planner gives search volume, difficulty and AI Overview presence for keywords such as "plumber in Leeds" or "plumber near me", for the location you choose. Use it to decide which city and service pages to build first.
Is this a local rank checker for the map pack?
No. AI Rank Lab does not track map-pack or local grid rankings. It checks whether AI answers and Google's AI Overview and AI Mode mention and cite your business, alongside an on-page check for your address, phone and local wording. Use a dedicated local rank tracker for map-pack positions.
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