Get your local business recommended by AI

People now ask ChatGPT and Google's AI for "the best dentist in Leeds". Check whether your business is named, see which competitors and directories are cited instead, and fix what AI can't read on your site.

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The audit is free. An account starts with 100 free credits, no card.

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Brand Visibility

Harbour Dental · 6 local prompts

Illustrative data

Prompts naming you

2 / 6

Competitors named

Directories cited

best dentist in leeds city centre

ChatGPTNamed · #2
GeminiNot named
PerplexityNamed · #4
AI OverviewsNot named

How does a local business get recommended by AI?

A local business gets recommended when its own site, and the directories engines cite, state clearly what it does, where and for whom. Put services, areas, hours and prices in plain text, add LocalBusiness schema and keep the main directory listings accurate. Then ask ChatGPT, Gemini, Perplexity and Google's AI the questions customers ask, with your town in the prompt, and compare runs over time. AI Rank Lab for small businesses

Why local businesses miss out in AI answers

A map listing and a few reviews used to be enough. AI answers pick two or three names and explain why.

AI names a shortlist, not ten links
If you are not one of the few businesses named, the customer may never see your listing or your site.
Your site doesn't state the basics
Services, areas covered, opening hours, prices and qualifications buried in images or PDFs are hard for AI to read and quote.
Directories speak for you
AI answers often cite review sites and local directories. Out-of-date or missing listings there shape what AI says about you.
No way to check without guessing
Asking ChatGPT once on your phone tells you little. Answers vary between runs and engines, so you need repeat checks you can compare.

What local customers ask AI

Local questions name a town, a need or a worry. Track the ones that bring you customers.

Put your town in the prompt

ChatGPT, Claude, Gemini and Perplexity runs in AI Rank Lab do not pretend to be in a particular place, so write prompts the way local customers do: with the town, the neighbourhood or the postcode area. Google AI Overview and AI Mode checks also take a country and language.

"Best", "near", "open now" and price questions
Problem-led questions ("emergency dentist for a broken tooth")
Trust questions about reviews and qualifications

Local SEO feature

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AI Prompt Research

Harbour Dental · United Kingdom · English

Illustrative data

Local prompts to track

best dentist in leeds city centreBest-of
emergency dentist leeds open saturdayUrgent
how much is teeth whitening in leedsPrice
nhs dentist taking new patients near headingleyAvailability
dentist in leeds with good reviews for nervous patientsTrust

A local AI visibility routine

No marketing team needed. An hour to set up, then a check whenever you want to see what changed.

Audit your site
Ask what customers ask
Fix the basics
Check again

Audit your site

The free SEO, AEO and GEO audit scores your site and lists fixes: AI crawlers blocked, missing structured data, thin service pages and answers AI can't find.

Free audit

Site audit · harbourdental.co.ukIllustrative

No LocalBusiness schema on the homepageHigh
Opening hours only in an imageHigh
No page per serviceMedium

Ask what customers ask

Save five to ten local prompts and run them on ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and AI Mode. Each run shows whether you were named, which competitors were, and which sites were cited.

Brand visibility

Brand visibility · first runIllustrative

Named in 2 of 6 promptsBaseline
Most cited: two directories, one rivalGap

Fix the basics

Add LocalBusiness schema with the free schema generator, write a clear page per service and area, and answer common questions on the page. Update the directories AI cites most.

Free schema generator

Action Plan · Harbour DentalIllustrative

Add LocalBusiness schema with hoursDo first
Publish an emergency appointments pageNext
Update the two most-cited directory listingsNext

Check again

Re-run the same prompts after the changes and compare. The tracking tag shows when visitors arrive from ChatGPT, Perplexity and other AI assistants.

AI bot tracking

Brand visibility · second runIllustrative

Named in 4 of 6 promptsUp
Visitors from ChatGPT this monthNew

The features local businesses use

A small set, priced in credits, that covers checking, fixing and measuring.

SEO, AEO and GEO audit

Your site scored for search engines, answer engines and generative engines, with a prioritised list of fixes.

Free audit of any URL
Flags blocked AI crawlers and missing schema

SEO, AEO and GEO audit

harbourdental.co.uk4,571 credits

AEO & GEO Checker

harbourdental.co.uk

Illustrative data

SEO

AEO

GEO

Top fixes

Add LocalBusiness schemaHigh
Answer 'how much' on service pagesMedium

Local prompts on six AI engines

Run your town-specific prompts on ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and AI Mode. Every run is stored so you can see whether you are named more often over time.

Competitors and cited sites recorded per answer
100 credits per engine per prompt by default

AI visibility tracking

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Brand Visibility

Harbour Dental · 6 prompts

Illustrative data

Most cited sources

nhs.uk/service-search5
yell.com/leeds/dentists4
harbourdental.co.uk2

Google AI Overviews and AI Mode

See whether Google shows an AI answer for your local searches in your country and language, and which businesses and directories it cites.

Country and language per query
Cited URLs for each answer

AI Overview tracker

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AI Overview tracker

United Kingdom · English

Illustrative data

Local queries with an AI Overview

emergency dentist leedsNot cited
teeth whitening cost leedsCited

How to know it is working

Three or four numbers you can check each month without an agency.

Prompts naming you

Out of your local prompt set, how many name your business, per engine.

Sites cited for you

Citation tracker

Whether your own pages, rather than directories, are cited when you are named.

Audit score

Free audit

Your AEO and GEO scores after each round of fixes.

Visitors from AI

AI bot tracking

Visits from ChatGPT, Perplexity and other assistants, from the tracking tag.

What this routine won't do

It shows what AI says and what to fix on your site. Some of the work happens elsewhere.

"Near me" needs a town

ChatGPT, Claude, Gemini and Perplexity runs don't emulate a location, so write the town or area into each prompt. Google AI Overview and AI Mode checks take a country and language.

No listing management

AI Rank Lab doesn't edit your Google Business Profile or directory listings. It shows which ones engines cite, so you know which to update first.

No review collection

Review sites shape local answers, but AI Rank Lab doesn't gather, request or post reviews.

Small prompt sets swing

With five to ten prompts, one run can move your count a lot. Compare a few runs before deciding a change worked.

Questions buyers ask us

Something else? Ask the team

Does AI search work differently for local businesses?

Yes. Assistants answer local questions with a short list of named businesses and often cite review sites and directories. Being named depends on what your site states clearly and on what those other sites say about you.

Can AI Rank Lab check 'near me' searches?

Partly. ChatGPT, Claude, Gemini and Perplexity runs do not emulate a location, so 'near me' alone won't reflect your town. Write prompts with the town or area, as many people do when they ask an assistant. Google AI Overview and AI Mode checks take a country and language per query.

What should a local business fix first?

Make sure AI crawlers aren't blocked, add LocalBusiness structured data with your address, hours and services, give each service its own clear page, and keep your main directory listings accurate.

Do I need a marketing team to use this?

No. The free audit lists fixes in plain language, and a set of five to ten local prompts is enough to see where you stand.

How much does it cost?

The audit is free. An account starts with 100 free credits and no card; paid plans start at $69 a month for 10,000 credits. A prompt run costs 100 credits per engine by default.

Is my accountancy, law firm or clinic too small for AI search?

No. Local professional services are exactly what people ask assistants to recommend. Smaller firms with clear, specific pages can be named alongside larger ones.

The same suite, set up for a different job. See all use cases

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