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Free AI SEO analyzer: SEO, AEO and GEO scores

Paste any URL. The analyzer reads the page the way Google and AI engines do and returns three scores out of 100: SEO for Google and Bing, AEO for answer engines like ChatGPT, Claude and Perplexity, and GEO for AI Overviews and Gemini, with the fixes ranked by impact.

1 free scan per day without an account. Log in for unlimited scans.

Instant website audit

SEO, AEO and GEO scores for one URL, with the fixes. About 30 to 60 seconds.

  • Free, no card
  • No account for your first scan
  • Shareable report link

1 free scan per day • Log in for unlimited scans

Analyseert voorChatGPTClaudeGeminiPerplexity

What does an AI SEO analyzer check?

An AI SEO analyzer checks a page for Google and for AI answer engines in one scan. This free analyzer reads the URL you paste and returns three scores out of 100: SEO for Google and Bing, AEO for answer engines such as ChatGPT and Perplexity, and GEO for Google AI Overviews and Gemini. The overall score is their average, and the fixes come ranked by impact.

One scan, three scores

De meeste SEO-tools controleren alleen Google. Wij controleren alle drie de dimensies van moderne zoekzichtbaarheid.

SEO score

On-page 35%, technical 25%, content 20%, usability 10%, social 10%. Covers titles, meta, headings, keywords, images, links, canonical and indexing, security, robots.txt and sitemap, and performance.

AEO score

Content structure, FAQ, answer-box readiness, voice search and featured-snippet signals at 15% each; semantic coverage and entities at 10% each; conversational tone 5%. This is the AEO checker part of the scan.

GEO score

Authority, citability and E-E-A-T at 15% each; structure, clarity and unique value at 12% each; knowledge-graph signals 8%, AI accessibility 6%, freshness 5%. The GEO score checker part of the scan.

Overall score

The plain average of the three. 80 to 100 is excellent, 60 to 79 good, 40 to 59 needs work, below 40 has critical issues.

What the SEO analyzer checks

16 analysis categories covering the technical, content and AI-readiness factors that decide how a page ranks and whether it gets quoted.

Title Tag

Lengte, trefwoordplaatsing, uniekheid,klikwaardigheid.

Meta-omschrijving

Tekentelling, aanwezigheid van trefwoorden, CTR-optimalisatie.

Koppenstructuur

H1–H6-hiërarchie, detectie van dubbele H1, trefwoord in koppen.

Inhoudskwaliteit

Woordaantal, leesbaarheidsscore, tekst-tot-HTML-ratio, dunne inhoud.

Afbeeldingoptimalisatie

Alt-tekstdekking, aantal afbeeldingen, detectie van moderne formaten (WebP/AVIF).

Linkanalyse

Interne vs. externe links, nofollow-ratio, structuuraudit.

Technische SEO

Canonieke tags, viewport, tekset, hreflang, favicon, analytics.

Schema Markup

JSON-LD-validatie, gedetecteerde schematypen, FAQ/HowTo-schema.

Beveiliging

HTTPS-afdwinging, detectie van gemengde inhoud, beveiligingsheaders.

Sociale Meta-tags

Open Graph-tags, Twitter Cards, links naar sociale profielen.

Indexering & Crawl

Robots.txt, XML-sitemap, noindex-tags, canonieke status.

Prestaties

Responstijd van de server, paginagrootte, aantal resources, compressie.

AEO-signalen

FAQ-schema, gereedheid voor gesproken zoekopdrachten, potentieel voor featured snippets.

GEO-signalen

E-E-A-T-indicatoren, citeerbaarheidsscore, gereedheid voor knowledge graphs.

Mobiele Optimalisatie

Viewport-metatag, indicatoren voor responsief ontwerp.

Trefwoordanalyse

Frequentie van belangrijkste trefwoorden, aanwezigheid in titel/meta/H1/H2.

What your report looks like

Scores up top, then every category with what passed, what failed and how to fix it. Each report has its own link you can share.

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SEO analyzer report

Illustrative · example.com/pricing

Illustrative data
Overall
71
SEO
83
AEO
64
GEO
66
Category scoresout of 100
  • Title tag90
  • Headings78
  • Schema42
  • Images69
  • Performance81
Fix firstby impact
  • Add FAQPage schema for the pricing questionsHigh
  • Answer 'how much does it cost' in the first paragraphHigh
  • Add an author and last-updated dateMedium
  • Meta description is 182 charactersLow

Numbers in this frame are illustrative.

How we calculate your score

Every score comes from checks on your page's HTML, headers and crawl files. Here is how each one is weighted.

Score weights used by the AI Rank Lab SEO analyzer
ScoreWhat it weighsWeights
SEOOn-page, technical, content, usability, social35 / 25 / 20 / 10 / 10
AEOStructure, FAQ, answer box, voice, snippet, semantic, entity, conversational15 / 15 / 15 / 15 / 15 / 10 / 10 / 5
GEOAuthority, citability, E-E-A-T, structure, clarity, unique value, knowledge graph, AI access, freshness15 / 15 / 15 / 12 / 12 / 12 / 8 / 6 / 5
OverallAverage of SEO, AEO and GEO1/3 each

How it works

Ontvang je uitgebreide SEO + AEO + GEO-rapport in 3 eenvoudige stappen.

Enter your URL

Paste any website or page URL: homepage, blog post, landing page or subdomain.

AnalyzeIllustrative
  • example.com/pricingQueued
  • Scans left today1 of 1

The analyzer runs

It crawls the page, runs the SEO pass, then the AEO and GEO passes in parallel on the same content. Most scans finish in 30 to 60 seconds.

PassesIllustrative
  • SEO passDone
  • AEO passDone
  • GEO passRunning

Which free audit should you use?

AI Rank Lab has three free checks. They read different signals and return results in different ways, so pick the one that matches your question.

Comparison of the AI Rank Lab SEO AEO GEO audit tool, AI SEO analyzer and free SEO audit
ToolBest forWhat it checksHow you get resultsCost
SEO AEO GEO audit toolChecking whether a website is ready for AI search as well as GoogleTechnical SEO, content, structured data, crawlability (robots.txt, sitemap, llms.txt), trust signals, AEO and GEOReport link sent to your work emailFree scan and score preview; full report $6.99 or 1,200 credits
AI SEO analyzer (this page)Instant SEO, AEO and GEO scores for one URL16 categories in three passes: on-page SEO, answer-engine (AEO) and generative-engine (GEO) signalsOn screen in 30 to 60 seconds, with a shareable report link1 free scan a day without an account; unlimited when logged in
Free SEO auditA technical pass/fail check of one page63 tests: meta tags, speed and Core Web Vitals, security, mobile, advanced SEO and AI visibilityOn screen, each test with evidence and a fixFirst audit free; $2.49 per audit after that

AI SEO analysis, explained

What an AI SEO checker looks at, what AEO and GEO scores mean, and how to use them.

SEO analyzer or AI SEO analyzer?

A classic SEO analyzer checks whether a page can rank on Google: title, meta description, headings, links, speed and indexing. An AI SEO analyzer adds two more questions. Can an answer engine lift a clean answer from this page (AEO)? And will a generative engine trust the page enough to cite it (GEO)? This free SEO analyzer runs all three passes on one URL and reports them side by side.

How to check your website's SEO score

  • Paste the URL of the page you care about most, usually the homepage or a money page.
  • Read the overall score, then open the lowest of the three scores first.
  • Fix the high-impact items in that category, publish, and scan the page again.
  • Repeat for your other key pages. A free account removes the one-scan-a-day limit.

Using it as an AEO checker

The AEO score checker part of the scan looks for question-shaped headings, short direct answers, FAQ and HowTo schema, and content an assistant can quote without rewriting. Low AEO scores usually mean the answer is buried in long paragraphs or the page has no FAQ markup.

Using it as a GEO score checker

The GEO pass weighs E-E-A-T, citability, entities and freshness: who wrote this, when, what organisation stands behind it, and whether there are specific facts worth citing. These are the signals Google AI Overviews, Gemini and ChatGPT use when they choose sources.

Is there an AI Mode SEO checker?

There is no separate score for Google AI Mode, and no tool can see inside Google's ranking. AI Mode and AI Overviews build answers from pages in Google's index, so the readiness checks that apply are the SEO pass (can Google crawl and index the page) and the GEO pass (entities, citability, E-E-A-T, freshness). To see whether AI Mode actually cites your page for a query, use the AI Mode tracker, which runs the query and records the cited URLs.

AI Mode tracker · AI Overview tracker

Analyzer, audit or AI rank tracker?

The analyzer scores one page on screen in about a minute. The SEO AEO GEO audit tool also validates llms.txt and checks trust signals, then emails the report. The free SEO audit runs 63 technical pass/fail tests, including speed and security. None of them tells you whether ChatGPT or Perplexity already mention you: for that you need an AEO rank tracker that runs real prompts, which is what AI Rank Lab's brand visibility tracking does.

SEO AEO GEO audit tool · Brand visibility tracking · Free SEO audit

Frequently asked questions

Something else? Ask the team

Wat is een AI SEO Analyzer?

An AI SEO analyzer checks a page for traditional search engines (Google, Bing) and for AI platforms (ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews). This one runs three passes on the URL you enter, SEO, AEO and GEO, across 16 analysis categories, and reports the three scores side by side with the fixes.

Wat is AEO (Answer Engine Optimization)?

AEO, of Answer Engine Optimization, is het optimaliseren van je inhoud zodat door AI aangedreven antwoordmachines zoals ChatGPT, Claude en Perplexity eerder geneigd zijn om naar je website te linken. Belangrijke AEO-factoren zijn onder meer FAQ- en HowTo-gestructureerde gegevens, een conversationele contentstructuur, potentieel voor uitgelichte snippets (featured snippets) en gereedheid voor stemzoekopdrachten (voice search).

Wat is GEO (Generative Engine Optimization)?

GEO, or generative engine optimization, is the practice of making your content easy for generative AI, such as Google AI Overviews, AI Mode and Gemini, to trust and cite. Core GEO signals include E-E-A-T (experience, expertise, authoritativeness, trustworthiness), structured data, citable facts, authority signals and knowledge-graph entities.

Is de analyse echt gratis?

Yes. You get 1 free scan per day per IP address with no credit card or account. A free account removes the daily limit. Downloading a report as a PDF costs 50 credits; new accounts start with 100 free credits.

Hoeveel rangschikkingsfactoren controleren jullie?

The analyzer covers 16 categories: title tag, meta description, heading structure, content quality, image optimization, link analysis, technical SEO, schema markup, security, social meta tags, indexing and crawl, performance, AEO signals, GEO signals, mobile optimization and keyword analysis. The score weights for each pass are listed on this page.

Hoe lang duurt de analyse?

De meeste analyses zijn binnen 30 tot 60 seconden klaar. Ons systeem haalt je pagina op, voert tegelijkertijd drie onafhankelijke analyses uit (SEO, AEO, GEO) en genereert een geprioriteerd rapport met specifieke aanbevelingen voor verbetering.

Wat is een goede SEO-score?

On our 0 to 100 scale: 80 to 100 is excellent, 60 to 79 is good, 40 to 59 needs improvement, and below 40 has critical issues.

Kan ik het rapport downloaden als PDF?

Yes, when you are logged in. A PDF download costs 50 credits, and new accounts start with 100 free credits. Every report also has a shareable link you can send without downloading anything.

Kan ik mijn rapport met iemand anders delen?

Ja — elk rapport krijgt een unieke deelbare URL. Iedereen met de link kan het volledige rapport bekijken zonder dat ze een account nodig hebben. Rapportpagina's zijn ingesteld op noindex zodat ze niet verschijnen in Google.

Waarom zou ik AEO en GEO controleren naast SEO?

AI-generated answers in Google AI Overviews, ChatGPT and Perplexity now sit between many searchers and the blue links, and they draw on different signals from classic rankings: direct answers, structured data, entities and trust. Checking AEO and GEO alongside SEO shows whether your page is ready for both.

Hoe verschilt jullie tool van GTmetrix of SEMrush?

GTmetrix focuses on page speed and Core Web Vitals. Semrush is a paid platform with a full site audit, keyword research and backlinks. This analyzer is narrower: it scores one page for SEO, AEO and GEO together, free, in about a minute. Use the right tool for the job; many teams use more than one.

Slaan jullie mijn websitedata op?

We store each report so its shareable link keeps working. We only use the page data to generate your report, and report pages are set to noindex so they never appear in Google.

Scores show readiness. Tracking shows results.

Brand visibility

A high GEO score makes a citation more likely; it does not prove one. Brand visibility runs the prompts your buyers ask on ChatGPT, Claude, Gemini and Perplexity and records who gets mentioned and which URLs get cited.

  • Four AI engines plus Google AI Overviews and AI Mode
  • Mention, position, sentiment and cited URLs for every run
  • Competitors side by side, and an Action Plan for the gaps
How brand visibility works
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Brand visibility

Prompt: best seo tools for small business

Illustrative data
Share of answers that mention the brandIllustrative
  • ChatGPT58%
  • Perplexity44%
  • Gemini31%
  • Claude22%

Check your site in search and AI

Want robots.txt, sitemap and llms.txt checked too? The free SEO AEO GEO audit adds them and emails you the report.