Banks, insurers, healthcare providers and law firms need to know what ChatGPT, Gemini and Perplexity say about them, not only whether they are named. Track the answers, keep a dated record, and fix what you can with changes your compliance team already approves.
AI Rank Lab measures and helps you publish. It does not give legal or regulatory advice.
Answer record
Gemini quotes a 2024 rate from a comparison site. Sample record.
A regulated brand should track accuracy as well as presence. Run the product, eligibility and trust questions customers ask on ChatGPT, Claude, Gemini, Perplexity and Google's AI answers, keep every dated answer with its cited sources, and have compliance review what the engines say. Start with technical fixes that don't change approved copy, such as AI crawler access, structured data and page structure. Enterprise access and governance
In a regulated market, an AI answer that gets your rates, cover or credentials wrong is a problem even when it names you.
An engine can repeat an outdated rate, a withdrawn product or a third-party site's description of your service, and cite that page as the source.
When you are missing, the answer sends people to a competitor or to a comparison site you don't control.
Every copy change goes through review. You need to know which fixes are technical, such as schema, crawler access and page structure, and which need sign-off.
Track the product, eligibility and trust questions in your sector, and read the full answer each engine gives.
Prompts · regulated brand
Store the prompts per brand and re-run them to keep a dated record of what each engine said and which pages it cited.
Measure first, review with the people who sign off, and start with fixes that don't change approved copy.
Add product, eligibility, credential and complaint prompts for your brand, plus the competitors and comparison sites that appear next to you.
Brand visibilityRun the prompts on ChatGPT, Claude, Gemini and Perplexity, and check Google AI Overviews and AI Mode. Each run is stored with the date, mention, position, sentiment, competitors and cited URLs.
| Run | Engine | Mentioned | Tone |
|---|---|---|---|
| 3 Nov | ChatGPT | Yes | Positive |
| 3 Nov | Gemini | Yes | Neutral |
| 27 Oct | ChatGPT | Yes | Positive |
| 27 Oct | Gemini | No | – |
Invite compliance and legal colleagues to the domain so they see the same runs. Flag answers that misstate a product, and find the cited pages that carry the wrong information.
Citation analyticsRun the audit and start with fixes that don't touch approved copy: schema for your organisation and services, AI crawler access, headings and internal links.
SEO, AEO and GEO auditOpt the prompts you are working on into the citation tracker. It re-checks them weekly, so the record shows when an answer changed.
Citation trackerMeasurement and technical fixes first; new content only through your normal review.
Runs your prompts on six AI engines and stores every run, so you have a dated record of whether you were named, where, in what tone and next to whom.
Brand visibility
The domains and URLs each engine cites for your prompts. When an answer is wrong, this shows which page it came from: yours, a regulator's, a comparison site or a forum.
Citation analytics
Crawls your site and lists technical fixes, such as structured data, crawler access, headings and page structure, that improve how engines read your pages without rewriting regulated text.
Site audit
When a page is missing, the writer builds a researched outline and draft. Drafts stay in AI Rank Lab until you publish them, so they go through your usual approval first.
AI content writer
In regulated sectors, report accuracy next to visibility.
Share of stored answers your reviewers judge correct, per engine. AI Rank Lab keeps each answer; people make the call.
Share of runs that name you on product and eligibility prompts.
How each engine describes you when it names you.
Whether answers cite your pages, a regulator, comparison sites or forums.
Audit scores for SEO, AEO and GEO, before and after the technical fixes.
44%
It records and measures. Judgement and sign-off stay with your people.
It shows what engines say and helps you fix and publish pages. Decisions about regulated claims stay with your compliance and legal teams.
The tool stores each answer and its sources; your reviewers decide whether it is correct. There is no automatic accuracy score.
No tool can change an engine's answer directly. You can correct the pages it cites and re-check the prompt to see when the answer changes.
Runs on ChatGPT, Claude, Gemini and Perplexity don't pretend to be in a country or town, so write the market into the prompt. Google AI Overview and AI Mode checks take a country and language per query.
Something else? Ask the team
One that stores every run per engine with the date, records sentiment and the cited sources, and lets compliance colleagues see the same record. AI Rank Lab does this across ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and AI Mode.
Partly. Structured data, AI crawler access, headings, internal links and page structure change how engines read a page without changing the approved wording. New or rewritten content still goes through your normal review.
You can't edit an AI answer directly. Find the page it cites, correct it if it is yours or ask the publisher if it isn't, make the correct facts clear and structured on your own site, then re-check the prompt to see when the answer changes.
No. It measures what AI engines say and helps you fix and publish pages. Decisions about regulated claims stay with your compliance and legal teams.
No. Prompts are questions you write. The optional tracking tag records page visits, referrers and UTM parameters, with settings to anonymise IP addresses and respect Do Not Track.
Start with the free SEO, AEO and GEO audit to check how readable your pages are for AI engines, then track your sector's prompts with brand visibility to see what the engines actually say.
Yes. The multi-brand dashboard keeps each client's domains, prompts and runs separate, and white-label reports carry your agency's brand.
Paste your site for the free SEO, AEO and GEO audit, then track the prompts your customers ask in your sector.
