AI SEO tools for search, AI answers and the customers they bring
AI Rank Lab is a marketing suite built for AI search. Its AI SEO tools track how ChatGPT, Claude, Gemini, Perplexity and Google's AI answers mention and cite you, audit your site, research keywords, write and publish content, read Search Console and GA4, and run forms, email and session recordings. Five product areas, one login, one credit balance.
100 free credits on signup. No card needed.
- product areas on one login
- 5
- product modules
- 40+
- free tools
- 230+
- AI answer engines tracked
- 6
Five product areas, built to work together
Jump to a product area. Each lists its feature pages and the module names you will find in the app.
AI search
10 feature pagesSee where ChatGPT, Claude, Gemini, Perplexity and Google's AI answers mention and cite you, and why.
Content
4 feature pagesWrite from research, score it before it ships, and publish to your site without copy-paste.
Analytics
4 feature pagesTurn Search Console and GA4 into answers: what is decaying, what is cannibalised, where revenue leaks.
CRM and email
4 feature pagesCapture the visitors search brings in, follow up by email, and watch what they do on the site.
AI search: an AI SEO performance tracker for ChatGPT, Gemini and Google
See where ChatGPT, Claude, Gemini, Perplexity and Google's AI answers mention and cite you, and why.
Module names in the app
- Brand visibility
- AI prompt research
- Citations
- Competitors
- Action Plan
- AI Bots Tracker
- Progress reports
- Brand visibility
Run your prompts on four AI engines and record mention, position, sentiment and competitors.
- AI visibility tracking
Keep every prompt run so you can compare your AI visibility over time.
- Citation analytics
Which domains and URLs AI engines cite for your prompts, and your share against competitors.
- Citation tracker
Opt a prompt in and it is re-checked every week, so you can see when a fix starts being cited.
- AI Overview tracker
Whether Google shows an AI Overview for a query, and which URLs it cites, by country.
- AI Mode tracker
The same check for Google AI Mode answers.
- AI search visibility checker
Check your brand across classic Google results, AI Overviews, AI Mode and AI chat answers.
- AI bot tracking
One tag records AI referrals and AI agent visits per page and country.
- Competitor analysis
An AI-written assessment of how you are positioned next to the rivals you name.
- Competitor intelligence
Prompt-level gaps: the prompts where competitors are named and you are not.
SEO: site audits, keywords, page speed and links
Crawl the site, fix what blocks ranking, and research the keywords worth winning.
Module names in the app
- AEO and GEO checker
- SEO analyzer
- Complete URL audit
- Core Web Vitals
- Backlink checker
- Keyword research
- SERP analysis
- E-com AEO and GEO
- SEO, AEO and GEO analysis
A scored report for search, answer-engine and generative-engine readiness, with the fix next to each issue.
- AEO audit
Crawl a site for the structure, schema and answers that AI engines quote.
- Keyword planner
Google volumes, difficulty, SERP features and AI Overview presence.
- Core Web Vitals automator
Scan pages on mobile and desktop and get the failing metrics with suggested fixes.
- Local SEO
Local checks next to how AI engines answer near-me questions about you.
- E-commerce AEO and GEO checker
Score product pages for schema, trust signals and AI shopping readiness.
- SEO analyzer
90+ SEO and GEO checks on any page, graded A+ to F-, with a free daily preview.
- Backlink checker
Referring domains and anchor text for any site.
Content: AI writer, Autopilot and publishing
Write from research, score it before it ships, and publish to your site without copy-paste.
Module names in the app
- AI content writer
- Autopilot agent
- WordPress plugin
- Signed webhooks
- LLMs.txt generator
- FAQ generator
- Sitemap generator
- AI content writer
Outlines researched against the pages cited today, drafts, and an SEO score before you publish.
- Autopilot
An AI marketing agent that runs audits, content and tracking tasks for you.
- AI marketing OS
How the agent, the data and the workspaces fit together.
- WordPress publishing
Our plugin publishes drafts to WordPress and installs the tracking tag.
Analytics: Search Console and GA4, explained
Turn Search Console and GA4 into answers: what is decaying, what is cannibalised, where revenue leaks.
Module names in the app
- GSC overview
- Content decay radar
- Cannibalisation matrix
- CTR opportunities
- Algorithm impact
- GA4 revenue leak
- Anomaly engine
- Spam purger
- Analytics chat
- Search Console Mastery
Decay, cannibalisation, CTR gaps and algorithm impact from your Search Console data.
- GA4 Mastery
Revenue leaks, traffic anomalies and spam filters from your GA4 property.
- GA4 integration
Connect GA4 with OAuth and report AI referral traffic next to everything else.
- Analytics chat
Ask questions about your GA4 data in plain English.
CRM and email: forms, campaigns and recordings
Capture the visitors search brings in, follow up by email, and watch what they do on the site.
Module names in the app
- Contacts
- Lists and tags
- Form builder
- Form submissions
- Campaigns
- Email templates
- Session recordings
- Heatmaps
- Email marketing
Lists, tags, templates and campaigns sent through your own SMTP accounts.
- CRM and forms
A form builder, submissions and contact records in one place.
- Session recordings and heatmaps
Replay real visits and see where people click and scroll.
- SEO audit widget
Embed our audit on your site and capture every visitor who runs it as a lead.
For agencies and teams
Run many brands or clients from one account, and put your own name on what they see.
Free tools, integrations and developer access
Start without a plan, connect the data you already have, or pull AI Rank Lab into your own tools.
- 230+ free tools
Checkers, generators and converters that need no plan.
- Free SEO, AEO and GEO audit
Paste a URL and get scores and fixes in about a minute.
- Integrations
Google Search Console, GA4, WordPress and signed webhooks.
- Google Search Console
Clicks, impressions and queries through the Search Analytics API.
- Google Analytics 4
Traffic, conversions and AI referral sources.
- Chrome extension
On-page SEO, AEO and GEO checks in your browser.
- MCP server for SEO
Use keyword, SERP, AI Overview, audit, GA4 and GSC data from Claude.
- MCP developer docs
Connect the MCP server to Claude Code or Cursor.
- REST API
Feed AI Rank Lab data into your own reports.
Watch it work in the real product
Short video lessons from the free AI Rank Lab Academy, recorded in the real product.
Questions buyers ask us
Something else? Ask the team
What is included in AI Rank Lab?
Five product areas on one login: AI search (brand visibility, citations, AI Overview and AI Mode tracking, AI bot tracking), SEO (site audits, keyword research, Core Web Vitals, backlinks), content (AI writer, Autopilot, publishing), analytics (Search Console and GA4 tools) and CRM and email (contacts, forms, campaigns, session recordings, heatmaps). Plus more than 230 free tools.
What is AI search optimisation (AEO and GEO)?
AEO (answer engine optimisation) is making pages easy for answer features such as Google's AI Overviews and AI Mode to quote. GEO (generative engine optimisation) is becoming a source that ChatGPT, Claude, Gemini and Perplexity mention and cite. Both build on SEO: a page still has to be crawlable, relevant and trusted.
What is an AI SEO performance tracker?
An AI SEO performance tracker measures how you perform in AI answers the way a rank tracker measures Google positions. In AI Rank Lab that means prompt runs that record whether you are mentioned, where, in what tone and with which cited URLs, plus AI Overview and AI Mode checks per query and the AI referral traffic that reaches your site.
Is there an AEO or GEO rank tracker for Gemini and ChatGPT?
Yes. Brand visibility runs the prompts you choose on ChatGPT, Claude, Gemini and Perplexity when you run them, and records your position in each answer, the sentiment, the competitors named and the URLs cited. Every run is kept, so you can compare runs over time. Prompts you opt into the citation tracker are re-checked weekly. The prompt runs do not emulate a location.
Which AI platforms does AI Rank Lab track?
Brand visibility runs prompts on ChatGPT, Claude, Gemini and Perplexity. The AI Overview and AI Mode trackers check Google's AI answers per country and language. The AI bot tracker also recognises visits referred by Microsoft Copilot.
How is AI SEO different from traditional SEO?
SEO tools measure rankings in a list of links. AI answers cite a handful of sources and write one reply, so a page can rank and still never be cited. AI Rank Lab measures both, and shows which prompts, engines and pages decide it.
How does AI bot tracking work?
You add one script tag to your site, or switch the tracker on in our WordPress plugin. It records visits that arrive from AI answers (by referrer) and AI agents that load the page and identify themselves, with the page, country and date. It costs 1 credit per 100 tracked requests.
How does AI bot tracking help with GEO?
It shows which pages AI assistants actually send people to. Compare that with the pages AI engines cite in your prompt runs and you can see which cited pages earn visits and which pages are cited but not clicked.
Can I track my competitors' AI visibility?
Yes. Every brand-visibility run records which competitors the answer names, and citation analytics shows whose URLs are cited. Competitor intelligence turns that into a list of prompts where rivals appear and you do not.
Is there a free plan?
There is no ongoing free plan. Every new account gets 100 free credits with no card, and the 230+ free tools need no plan at all. Paid plans start at $69 a month (Starter, 10,000 credits).
Can I manage several brands or client sites?
Yes. Add as many domains as you manage; each keeps its own prompts, audits and AI bot data, and one menu switches every workspace between them. You can invite a colleague or client to a single domain with a viewer, employee or client role.
See where you stand in search and AI
Paste your site. The free audit scores it for SEO, answer engines and generative engines, with the fixes.



