Backlink

DefinitionA backlink is a link from another website to yours. Search engines treat relevant links from trusted sites as a sign of authority.

Quality matters more than quantity: one link from a respected site in your field outweighs many from unrelated or spammy sites. In AI search, links also tend to come with mentions on the third-party pages engines cite.

AI Rank Lab's Backlink checker shows referring domains, individual links with their anchor text, and spam-score filters, and charges only when data comes back. See Check a backlink profile.

Learn it step by step

• Check a backlink profile (Keyword, SERP and backlink research)

Related terms

• Referring domain: A referring domain is a distinct website that links to yours. Ten links from one site count as ten backlinks but one referring domain.
• Anchor text: Anchor text is the clickable text of a link. It tells readers and search engines what the linked page is about.
• SEO (search engine optimization): SEO is the work of helping search engines crawl, understand and rank your pages so that people searching for what you offer find and click them.